Research and Advisory Firm, Constellation Research, has published its 2022 Constellation ShortList™ for Digital Asset Management (DAM) and has named...
Within the marketing technology (MarTech) stack, it’s crucial to use powerful solutions for storing, adapting and diffusing all kinds of...
For brands, it is essential to be able to offer a rich, coherent and engaging customer experience in order to...
As Digital Asset Management (DAM) evolved to provide organizations more efficient processes in the creation, organization and delivery of content,...
When selling your products to different markets, a “one size fits all” approach is certainly not the best idea to...
Over time, Digital Asset Management (DAM) platforms have expanded in use cases, becoming powerful tools used for marketing, sales and...
New year, same procedure. Once again, we wanted to take a look back at 2021 through a selection of three...
While today’s marketers may be familiar with the significance and benefits that digital asset management (DAM) platforms bring to organizations,...
On the planet e-commerce, marketplaces now represent a continent in their own right. Marketplaces, plural? That's right. According to the...
Have you ever wondered why, even though you put a lot of effort into content marketing, your brand isn't growing,...
It is safe to say that the digital transformation of companies has become a must-have for numerous reasons like increased...
In 2023, Google’s long-awaited ban on third-party cookies will finally come into effect. The implications of this phase-out on businesses...
For many brands, the COVID pandemic has highlighted the value of the digital experience, and the important role of visual...
It’s been a journey - Today’s customer journey has come a long way. For many years there have only been...
Brand management is not only a critical practice in safeguarding the reputation of your business, but in building your brand’s...
Gas, water, electricity, telecoms: in these sectors, the liberalization of markets has profoundly changed the relationship with customers. The focus...
In this interview, Olivier Grenet - CTO of Wedia, talks about one of the most significant developments of the last...
Press play - it's well known that video has been a major trend in marketing for the past decade. And...
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