The 3 challenges of contextual content adaptation
How can you personalize the digital experience while taking advantage of the content? Digital eXperience Management (DXM) answers this question. While...
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How can you personalize the digital experience while taking advantage of the content? Digital eXperience Management (DXM) answers this question. While...
The year is coming to its end. It's a good opportunity to take some time to look back at 2018....
Undervalued and rarely used to best effect by companies, good media indexing is nevertheless critical to guaranteeing the success of...
Much like a living being, marketing and communication content is born, lives out its life and then dies. However, its...
In the physical world, we enter a store thanks to brand communication. And we leave it with purchases as a...