3 challenges marketers in the financial services industry face
Today’s global financial services marketing teams face an ever-changing environment, new digital trends and constant market disruption, and thus have...
13
Feb
DAM Tag
06
Jan
Discover a selection of 3 key Wedia articles from 2019
The year 2019 has come to an end and so has the holiday season! A year full of opportunities, twists...
21
Nov
The place of DAM and Digital eXperience Management in the Martech stack
DAM and Digital eXperience Management (DXM) take place in an ecosystem where many solutions coexist: Content Management System (CMS), Product...
05
Nov
3 major benefits of using a DAM solution
There are a number of challenges in today’s marketing landscape. Some of them include ensuring a consistent brand and product...
18
Sep
Wedia is listed in 2019 Gartner Market Guide for Digital Asset Management!
Leading research and advisory company Gartner recently published its 2019 Market Guide for Digital Asset Management. We are pleased to...
10
Sep
Customer experience: 5 trends that are changing the game
We all want to provide the best possible customer experience. The one that completes an acquisition scenario, the one that...
08
Jul
« The ability of the AI to actually describe the content of the images surprised us » – Maxence Malak, DAM Project Manager, DECATHLON
For DECATHLON, sport is a serious business. As are images. This is reflected in its Digital Asset Management platform (DAM),...
28
Jun
Digital Asset Management for Travel and Tourism Brands – 5 Key Benefits
While companies of all sizes and verticals can benefit from a Digital Asset Management (DAM) system to organize, share and...
21
May
Digital Marketing: Concepts easily explained with Wiki Wedia
DAM, MRM, Inbound vs. Outbound Marketing. What do these terms mean and why are they important? What are their differences...
26
Apr
4 steps to kick off your DAM project
DAM solutions play an important part in today’s toolkit of digital marketers - they have earned their spot next to...
27
Mar
How to regain control of your images
Visual assets have become increasingly important for companies’ marketing activities. While they have full control over the creation and distribution...
14
Mar
Wedia listed in Forrester Now Tech Digital Asset Management For Customer Experience, Q1 2019
Leading global research and advisory firm, Forrester, listed Wedia in its recent publication: Now Tech Digital Asset Management for Customer...
14
Feb
DXM, DAM, CMS… Which role does each one have in ensuring the best possible experience for your audiences?
How can you create a digital experience that makes the most of your assets and knowledge of your audiences? How...
09
Jan
Wedia is listed in Gartner’s 2018 Market Guide for Distributed Marketing Platforms
In November 2018, leading research and advisory company Gartner, published its latest Market Guide for Distributed Marketing platforms. We are...
28
Dec
The top 3 Wedia blog posts of 2018
The year is coming to its end. It's a good opportunity to take some time to look back at 2018....
19
Dec
Does Santa Claus use a DAM solution?
Last week the daughter of a coworker visited the office. While we were talking and explaining what we do everyday...
11
Sep
Creating a Successful MRM Project: 3 Questions for Sébastien Levy
Marketing Resource Management (MRM) solutions enable companies to streamline their marketing operations and achieve many of their marketing goals, including...
14
Aug
How can I integrate UGC content into my Content Marketing strategy?
All marketers and ambassadors, listen up! In the search for authenticity and a direct relationship with their audiences, brands are...
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