Which organization and roles should you create around your marketing content?
Marketing positions such as Brand Content Manager or Content Manager are becoming increasingly common, but are no longer sufficient to...
07
Aug
MRM Tag
28
Dec
The top 3 Wedia blog posts of 2018
The year is coming to its end. It's a good opportunity to take some time to look back at 2018....
19
Dec
Does Santa Claus use a DAM solution?
Last week the daughter of a coworker visited the office. While we were talking and explaining what we do everyday...
22
Nov
Wedia R&D Anticipates the Usage of Tomorrow and Innovates for the Future of Marketing Resource Management
The management of marketing assets is now a fundamental discipline in the triangle of Communications, Marketing and Sales. Classic Digital...
19
Oct
The 3 Attributes of an MRM Retail Platform
With multiple brand names, stores in several countries and an omnichannel customer relationship, MRM plays a key role in the...
11
Sep
Creating a Successful MRM Project: 3 Questions for Sébastien Levy
Marketing Resource Management (MRM) solutions enable companies to streamline their marketing operations and achieve many of their marketing goals, including...
22
Jun
The Single Source of Truth
Giving the gift of ubiquity to your assets Do you know how much of your marketing content is duplicated in your...
18
Apr
Wedia at DAM NY 2018 on May 3 & 4
Wedia will participate at DAM NY, the world’s largest Digital Asset Management conference this May. The conference, which will take...
16
Apr
What will marketing content look like in 2025?
Content has probably made more strides forward in the past 10 years than it did throughout the entire last century....
20
Mar
Content Marketing Management: 5 Steps towards Agility
Master production processes, manage lifecycle of content marketing, provide a localized offering without putting brand consistency at risk, optimize the...
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