Brand Content

A DAM platform might just be the key to supporting your brand content.

Latest articles

What is the environmental impact of digital technology?

What is the environmental impact of digital technology?

Are the environmental challenges of digital technology still abstract for you? Here we bring you up to speed!

by

Louise McNutt

,

26 Jan

2023

Digital Sobriety
Sustainable marketing
DAM
Digital Asset Management
How can Generative-AI be used by marketing teams?

How can Generative-AI be used by marketing teams?

Gen-AI has risen to prominence recently, particularly in the light of several brands integrating it into their campaigns

by

Louise McNutt

,

24 Jan

2023

generative AI
Innovation
DAM
Digital Asset Management
What are the different types of Generative AI?

What are the different types of Generative AI?

Gen-AI is a term which we are starting to become used to. But what different types of Gen-AI exist?

by

Louise McNutt

,

24 Jan

2023

generative AI
DAM
Innovation
Generative AI and DAM: a new era for creating content

Generative AI and DAM: a new era for creating content

The rise of Gen-AI comes where the appetite for personalised content by consumers continues to increase.

by

Louise McNutt

,

23 Jan

2023

generative AI
Hyper Personalization
Technology
DAM
Article
How to build a sustainable marketing strategy: 6 important steps

How to build a sustainable marketing strategy: 6 important steps

Companies are now making major changes to every part of their business in order to become both sustainably focused and driven

by

Louise McNutt

,

19 Jan

2023

Sustainable marketing
DAM
Digital Asset Management
Article
6 marketing trends that will perform in 2023

6 marketing trends that will perform in 2023

Discover the 2023 marketing trends that will make waves.

by

Louise McNutt

,

14 Dec

2022

Marketing Trends 2023
DAM
Content marketing
Article
5 Ways Brands Are Taking Advantage of UGC

5 Ways Brands Are Taking Advantage of UGC

How can you make full use of UGC? Here we discover 5 ways brands are taking advantage of UGC.

by

Louise McNutt

,

4 Aug

2022

Article
User-Generated Content
Influencer Marketing and DAM: How to leverage the brand influencer relationship with smart contracts

Influencer Marketing and DAM: How to leverage the brand influencer relationship with smart contracts

How is DAM playing a role in influencer marketing in order to facilitate the brand-influencer relationship?

by

Sara Jabbari

,

28 Jul

2022

UGC
Influencer Marketing
DAM
digital asset maangement
Article
Spring Cleaning: How to declutter your marketing DAM solution

Spring Cleaning: How to declutter your marketing DAM solution

As a Digital Asset Management user you should know that your DAM needs a bit of cleaning from time to time!

by

Lynn Klemke

,

27 May

2021

DAM
clean
Digital Asset Management
Article

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