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How to Measure and Improve Video Marketing ROI in 2025

How to Measure and Improve Video Marketing ROI in 2025

Discover how video marketing drives ROI and how to manage, distribute, and analyze video content effectively.
Steffin Abraham

Steffin Abraham

28 Aug

2025

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Latest articles

Overview of Marketing Roles: Part One, the Creative Group

Overview of Marketing Roles: Part One, the Creative Group

Let's talk about you, your marketing organization and the different roles that make up the marketing team of large companies

by

Sara Jabbari

,

6 Feb

2020

Brand Content
Digital Asset Management
DAM
Article
What is Visual Content Marketing?

What is Visual Content Marketing?

Visual content marketing is a practice that consists of getting a message across using images, videos or infographics.

by

Arnaud Desfontaines

,

22 Jan

2020

visual content
DAM
Digital Asset Management
Web to Print and Channel Marketing: Why Distributed Marketing Management is essential

Web to Print and Channel Marketing: Why Distributed Marketing Management is essential

With digital technology, the need to adapt marketing materials is growing.

by

Sara Jabbari

,

16 Dec

2019

Distributed Marketing
DAM
Digital Asset Management
Article

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10 examples of hyper-personalized marketing

10 examples of hyper-personalized marketing

Consumers want a more personalized shopping experience than ever before. They want to feel seen and heard.

by

Sara Jabbari

,

19 Oct

2022

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