Manage a multitude of content, images of course but also videos and even 3D. Address a multitude of audiences and guarantee the consistency of your brand. Drive the marketing efforts of your dealer network thanks to distributed marketing. Structure a single source of content ready to be distributed on all communication channels and offer localized and personalized experiences… these are all benefits that a Digital Asset Management (DAM) platform can bring to automotive brands.
Centralize all types of assets from photos and videos to 360 and 3D images so that your dealer network and external partners like agencies and journalists can easily retrieve the files they need.
Meet the needs of local sales networks
Supply partner and franchisee networks with customizable print and digital materials in order to personalize their communications according to the audience and market they address while ensuring brand consistency. Have simple and productive tools for dealers to customize a brochure, a flyer or even a video sequence.
Ease content adaptation
Ensure assets are perfectly optimized for each channel and device, and deliver videos optimally so that viewing an ad or product video is on par with the upcoming driving experience.
Protect your brand image
Features such as copyright, usage tracking, and digital asset watermarking ensure that there is no off-brand or unauthorized use of IP and that embargoes and “geo-specific” assets are respected.