Gas, water, electricity, telecom… For companies in the energy and utilities sector, the liberalization of markets has profoundly changed the relationship with the customer. For each of them, it is now a question of making the difference in the conquest of new customers as well as in the management of the relationship, from call centers to services accessible online. In this landscape, good content management, and in particular video, is one of the conditions for success.
Manage a variety of content
Set up a single repository that provides the key content required for all communication and marketing actions, with fine-grained management of authorization to segment access to content.
Control your brand messaging
Whatever the size of your company, Wedia’s DAM solution will allow you to control your brand image and ensure that agencies, partners and sponsors alike use consistent, approved and up-to-date messages and visuals.
Guarantee brand safety
Ensure brand safety by equipping employees and partners alike. It is out of the question here to let the YouTube algorithm decide on the following videos after viewing a video that explains how to subscribe or upgrade one’s contract.
Analyze content consumption
Distribute content optimally and on a large scale, and accurately track their consumption in order to identify content that contributed to subscriptions and content that reduces low-value call center solicitations.