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DAM

All the latest trends and happenings in the world of DAM.

Latest articles

Hyper-Personalization at Scale with Wedia: Business Framework, Examples, and Content Infrastructure

Hyper-Personalization at Scale with Wedia: Business Framework, Examples, and Content Infrastructure

Move beyond segmentation. Analyze 10 examples of hyper-personalization (Amazon, Starbucks, Prose)

by

Steffin Abraham

,

14 Jan

2026

Hyper Personalization
DAM
Digital Asset Management
Article
Personalization
How to Measure and Improve Video Marketing ROI in 2026

How to Measure and Improve Video Marketing ROI in 2026

Discover how video marketing drives ROI and how to manage, distribute, and analyze video content effectively.

by

Steffin Abraham

,

23 Dec

2025

ROI
Video ROI
Article
How Enterprise DAM Orchestrates Creative Operations in the GenAI Era (2026 Guide)

How Enterprise DAM Orchestrates Creative Operations in the GenAI Era (2026 Guide)

Discover how Wedia's DAM streamlines creative workflows, integrates with Adobe/Figma, and ensures brand compliance

by

Steffin Abraham

,

9 Dec

2025

creative process
DAM
Digital Asset Management
Article
The Single Source of Truth

The Single Source of Truth

Do you know how much of your marketing content is duplicated in your company?

by

Steffin Abraham

,

6 Nov

2025

DAM
ROI
Article
Why User-Friendly DAM Systems Are Essential for Teams with Diverse Skill Levels

Why User-Friendly DAM Systems Are Essential for Teams with Diverse Skill Levels

Discover why a user-friendly Digital Asset Management system is key to fast onboarding, high adoption, and measurable ROI.

by

Marvellous Aham-adi

,

10 Sep

2025

DAM
Article
How to leverage each major touchpoint for the retail sector

How to leverage each major touchpoint for the retail sector

Let's look at how to leverage each retail touchpoint to effectively connect with your customers.

by

Steffin Abraham

,

8 Sep

2025

Article
Retail
eCommerce
Digital Asset Management for E-commerce: How to Streamline Product Images and Campaign Assets

Digital Asset Management for E-commerce: How to Streamline Product Images and Campaign Assets

Manage product images and campaign assets across platforms. Discover how DAM boosts speed, quality, and control.

by

Bella Foxwell

,

3 Sep

2025

DAM
Article
Why Images Matter in Marketing: Boost Sales, Engagement, and Brand Impact

Why Images Matter in Marketing: Boost Sales, Engagement, and Brand Impact

Discover how images boost marketing, drive sales, and enhance brand identity with the right visual strategy.

by

Steffin Abraham

,

13 Aug

2025

Article
Email Marketing and the New Era of Customer Privacy

Email Marketing and the New Era of Customer Privacy

Discover how to build trust with privacy-first email marketing in 2025. Personalization, consent, and compliance.

by

Steffin Abraham

,

6 Aug

2025

Article
DAM

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