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DAM

All the latest trends and happenings in the world of DAM.

Latest articles

DAM vs CDP vs MDM: Which Data Management System Does Your Business Need?

DAM vs CDP vs MDM: Which Data Management System Does Your Business Need?

Compare DAM, CDP, and MDM systems for 2026. Learn which data management solution fits your business needs with real examples

by

Steffin Abraham

,

2 Dec

2026

Article
CDP
MDM
MarTech Stack 2026: Essential Tools for Modern Marketing Success

MarTech Stack 2026: Essential Tools for Modern Marketing Success

Discover the essential MarTech tools for 2026. Learn how DAM integration optimizes your marketing technology stack for effici

by

Steffin Abraham

,

23 Jan

2026

Article
Hyper-Personalization at Scale with Wedia: Business Framework, Examples, and Content Infrastructure

Hyper-Personalization at Scale with Wedia: Business Framework, Examples, and Content Infrastructure

Move beyond segmentation. Analyze 10 examples of hyper-personalization (Amazon, Starbucks, Prose)

by

Steffin Abraham

,

14 Jan

2026

Hyper Personalization
DAM
Digital Asset Management
Article
Personalization
How to Measure and Improve Video Marketing ROI in 2026

How to Measure and Improve Video Marketing ROI in 2026

Discover how video marketing drives ROI and how to manage, distribute, and analyze video content effectively.

by

Steffin Abraham

,

23 Dec

2025

ROI
Video ROI
Article
How Enterprise DAM Orchestrates Creative Operations in the GenAI Era (2026 Guide)

How Enterprise DAM Orchestrates Creative Operations in the GenAI Era (2026 Guide)

Discover how Wedia's DAM streamlines creative workflows, integrates with Adobe/Figma, and ensures brand compliance

by

Steffin Abraham

,

9 Dec

2025

creative process
DAM
Digital Asset Management
Article
The Single Source of Truth

The Single Source of Truth

Do you know how much of your marketing content is duplicated in your company?

by

Steffin Abraham

,

6 Nov

2025

DAM
ROI
Article
Why Video Marketing Is Essential for Global Brands in 2026

Why Video Marketing Is Essential for Global Brands in 2026

Discover why video marketing is critical for global brand growth in 2026. Learn how to drive ROI, improve SEO, and personaliz

by

Steffin Abraham

,

12 Sep

2025

Video marketing
Article
Why User-Friendly DAM Systems Are Essential for Teams with Diverse Skill Levels

Why User-Friendly DAM Systems Are Essential for Teams with Diverse Skill Levels

Discover why a user-friendly Digital Asset Management system is key to fast onboarding, high adoption, and measurable ROI.

by

Marvellous Aham-adi

,

10 Sep

2025

DAM
Article
How to leverage each major touchpoint for the retail sector

How to leverage each major touchpoint for the retail sector

Let's look at how to leverage each retail touchpoint to effectively connect with your customers.

by

Steffin Abraham

,

8 Sep

2025

Article
Retail
eCommerce

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