Wedia is listed in 2019 Gartner Market Guide for Digital Asset Management!
Leading research and advisory company Gartner recently published its 2019 Market Guide for Digital Asset Management. We are pleased to...
18
Sep
Wedia Blog: Discover the universe of DAM, MRM and digital marketing!
10
Sep
Customer experience: 5 trends that are changing the game
We all want to provide the best possible customer experience. The one that completes an acquisition scenario, the one that...
28
Aug
Channel marketing: how to maintain brand control while encouraging local marketing initiatives
In order to reach more customers worldwide, companies often employ channel marketing: working with local entities, or “channel partners” to...
07
Aug
Which organization and roles should you create around your marketing content?
Marketing positions such as Brand Content Manager or Content Manager are becoming increasingly common, but are no longer sufficient to...
23
Jul
How to adapt content, from intelligent resizing to mobile ready hero images
Your customers engage with your brand’s marketing content on several channels, from multiple devices and in different contexts. It should...
18
Jul
Microsoft chooses Wedia as Local Country Partner of the Year!
This year, Wedia partner Microsoft created 9 awards to recognize its best partners in France. The Microsoft Partner of the...
08
Jul
« The ability of the AI to actually describe the content of the images surprised us » – Maxence Malak, DAM Project Manager, DECATHLON
For DECATHLON, sport is a serious business. As are images. This is reflected in its Digital Asset Management platform (DAM),...
28
Jun
Digital Asset Management for Travel and Tourism Brands – 5 Key Benefits
While companies of all sizes and verticals can benefit from a Digital Asset Management (DAM) system to organize, share and...
05
Jun
User Generated Content and DXM: how to increase your customer knowledge
Often considered as a means of multiplying content production at a lower cost, UGC content can offer a much greater...
21
May
Digital Marketing: Concepts easily explained with Wiki Wedia
DAM, MRM, Inbound vs. Outbound Marketing. What do these terms mean and why are they important? What are their differences...
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