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AI as a Cultural Translator: Bridging Localization Gaps in Global Campaigns

AI as a Cultural Translator: Bridging Localization Gaps in Global Campaigns

Localize global campaigns with AI. Adapt content and visuals by culture, tone, and region at scale.
Bella Foxwell

Bella Foxwell

2 Jul

2025

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Latest articles

Customer experience: 5 trends that are changing the game

Customer experience: 5 trends that are changing the game

What are some of the trends that impact the customer experience?

by

Sara Jabbari

,

10 Sep

2019

eCommerce
Custom Experience
Trends
Article
Channel marketing: how to maintain brand control while encouraging local marketing initiatives

Channel marketing: how to maintain brand control while encouraging local marketing initiatives

How can central marketing teams maintain brand control while leveraging and encouraging local marketing initiatives?

by

Sara Jabbari

,

28 Aug

2019

Distributed Marketing
DAM
Digital Asset Management
Article
« The ability of the AI to actually describe the content of the images surprised us » - Maxence Malak, DAM Project Manager, DECATHLON

« The ability of the AI to actually describe the content of the images surprised us » - Maxence Malak, DAM Project Manager, DECATHLON

DECATHLON's Digital Asset Management platform (DAM) helps the brand manage over 2 million assets. Find out how.

by

Sara Jabbari

,

8 Jul

2019

artificial intelligence
Use Cases
DAM
Digital Asset Management
Innovation

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What is the environmental impact of digital technology?

What is the environmental impact of digital technology?

Discover the environmental impact of digital technology and how adopting digital sobriety can reduce your carbon footprint.

by

Louise McNutt

,

7 May

2025

The best Gen-AI software and how they compare

The best Gen-AI software and how they compare

By fusing the power of Gen-AI with software like DAM, businesses can unlock a plethora of benefits.

by

Marvellous Aham-adi

,

11 Apr

2024

10 examples of hyper-personalized marketing

10 examples of hyper-personalized marketing

Consumers want a more personalized shopping experience than ever before. They want to feel seen and heard.

by

Sara Jabbari

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19 Oct

2022

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