Crédit Agricole Uses Wedia to Supply its Regional Entities with On Brand Materials
The European Union's leading retail bank, Crédit Agricole S.A., was looking for a platform capable of meeting the following branding and communication challenges via a "Content Factory":
• To provide regional entities with a single repository of customer communication content produced at the national level, which is up-to-date and validated.
• Enable regional entities to share best practices with each other to optimize the production of local content.
• Have a robust tool that accepts all types of media, including video and audio, and is able to connect to other platforms.
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