DAM

All the latest trends and happenings in the world of DAM.

Latest articles

The ROI of Video Marketing: Why and how videos boost your business success

The ROI of Video Marketing: Why and how videos boost your business success

Press play - it's well known that video has been a major trend in marketing for the past decade. And it is here to stay.

by

Lynn Klemke

,

23 Aug

2021

ROI
Video ROI
Article
DAM for the Banking and Insurance sector

DAM for the Banking and Insurance sector

Can technological solutions, particularly DAM (Digital Asset Management) help the banking and insurance sector?

by

Teoman Efe

,

10 Aug

2021

Banking
Insurance
Wedia DAM
Article
Why is DAM the pharmaceutical industry's best friend?

Why is DAM the pharmaceutical industry's best friend?

The pharmaceutical industry's marketing challenges and needs are very specific, and for good reason - it's one of the most re

by

Teoman Efe

,

19 Jul

2021

Life sciences
Article
What you see is what you get - How images create emotions and are therefore crucial for your marketing strategy

What you see is what you get - How images create emotions and are therefore crucial for your marketing strategy

It’s an oldie, but goodie, so trust us when we say: a picture is really worth a thousand words.

by

Lynn Klemke

,

7 Jul

2021

Article
DAM for All: The Key Stakeholders of a Large Scale DAM Solution

DAM for All: The Key Stakeholders of a Large Scale DAM Solution

An Corporate DAM provides a range of benefits. Who are the DAM stakeholders and how do they benefit from such a solution?

by

Sara Jabbari

,

11 Jun

2021

Enterprise DAM
Wedia DAM
Article
Spring Cleaning: How to declutter your marketing DAM solution

Spring Cleaning: How to declutter your marketing DAM solution

As a Digital Asset Management user you should know that your DAM needs a bit of cleaning from time to time!

by

Lynn Klemke

,

27 May

2021

DAM
clean
Digital Asset Management
Article
What is metadata? What role does it play in DAM?

What is metadata? What role does it play in DAM?

Metadata extends the scope of actions available for digital content by providing a context and a set of related information

by

Sara Jabbari

,

20 May

2021

Metadata
DAM
Digital Asset Management
Innovation
Article
DAM, the ideal medium for an efficient workflow and collaboration

DAM, the ideal medium for an efficient workflow and collaboration

An efficient DAM workflow is the result of an alchemy between seamless collaboration and well-controlled processes.

by

Sara Jabbari

,

6 May

2021

Enterprise DAM
Wedia DAM
Article
Workflow
Color psychology : How colors in your marketing influence the way customers buy

Color psychology : How colors in your marketing influence the way customers buy

Colors elicit different emotions in people and can be the deciding factor on whether you buy a product.

by

Sara Jabbari

,

22 Apr

2021

DAM
Content marketing
Retail
Article

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