iBrams and Wedia have merged

As of mid 2016 Wedia and iBrams have joined forces to deliver the most efficient solution for Customers to manage the content experience for every corporate. Wedia and iBrams deliver a unified solution to manage content and deliver a brand experience in a easy and most efficient way.

 

Wedia is the only provider of a fully integrated solution for all aspects of Managing and delivering digital assets. Recognized by Gartner as part of the magic quadrant as a trusted partner for leading corporates.

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Wedia and iBrams are proud to help world’s best brands

to accelerate their digital marketing transformation

Wedia is a SaaS solution regularly reviewed and endorsed by the world’s leading analysts.

Wedia’s Marketing Resource Management solution :

The foundational technology for data driven, agile and sustainable content marketing

Plan & Create

Manage & Share

Publish & Diffuse

Measure & Score

We make it easier for brands to create, distribute and score content across teams, channels and global markets, on a single platform

A cloud-based and modular software suite

that successfully supports your digital marketing transformation

CREATIVE PROJECT &

CONTENT MANAGEMENT

Simplify each step of your content creation process and control what gets distributed.

DIGITAL ASSET

MANAGEMENT

Manage, share and repurpose all your digital assets (photos, logos, videos…) from a single platform.

Distributed Marketing

Management

Easily localize, customize and publish material on demand across all channels from a single web interface.

Content Scoring

Management

Get real-time content-centric analytics to learn more about your audience affinity.

We allow brands to gradually implement a modern “always-on” marketing and to control the entire
lifecycle of content while ensuring it remains easy to integrate with third parties applications.

Creative Project & Content Management

Wedia Creative Project & Content Management
Simplify and coordinate every aspect of your collaborative creative process across teams, partners and publication channels.

KEY BENEFITS

Plan, organize and monitor your brand’s content marketing

Make creative and collaborative projects' creation easier and faster

Control content and asset publication across digital & traditional channels

Follow content performance to create new assets based on best practices

TOP-OF-MIND FEATURES

Editorial planning & task management

Collaborative workflows for the production of content and assets

Content scheduling by vertical, personal, region

Social and multi-channel connectors

Digital Asset Management

Globally build up, manage, adapt, share and reuse your digital assets from a single platform.

KEY BENEFITS

Develop a Single-Source-Of-Truth asset library

Produce unlimited variations from a single master asset

Maximize content consistency

Improve the MarCom user experience

TOP-OF-MIND FEATURES

Indexing and advanced searches

Authorizations by asset, brand, channel

Automated rendering of multimedia content

Advanced distribution features (API, CMS, connectors, CDN, etc.)

Wedia Digital Asset Management

Distributed Marketing Management

Wedia Distributed Marketing Management
Easily create, localize and customize your marketing material for print and digital channels from a single web interface.

KEY BENEFITS

Create marketing material from branded and validated templates

Streamline and automatize format adaptations (Dylation from iBrams)

Control the localization and adaptation of your assets thanks to approval workflow

Reduce operating costs

TOP-OF-MIND FEATURES

Certified templates library (business cards, newsletters, POS materail, ads...)

Automatic format adaptation based on business rules (Dylation from iBrams)

Creative review and approval workflows between internal teams and external agencies

Storefront for localizing and ordering collateral from a local entity

Content Scoring Management

Consolidate real-time content-centric analytics and optimize your strategy by understanding what resonates with your audience and why.

KEY BENEFITS

Identify content with the greatest impact

Score the performance of each item of content

Leverage real-time analytics to identify and act on top-performing content

Keep MarCom users focused on the most valuable and relevant content

TOP-OF-MIND FEATURES

Aggregation and consolidation of third-party analytics

Performance measurement dashboard

KPI and custom-measurement abilities

Data-driven decision tools

Wedia Content Scoring Management

Testimonials

  • "Wedia allows your team to mix national and local content staying within the same brand universe."

    FRANÇOIS BACHY, COMMUNICATION DIRECTOR, GROUPE CAISSE DES DEPOTS

  • "La simplicité de la solution permet de créer un site internet en une heure."

    JEAN-FRANÇOIS PETRIGNANI, CHEF DE PROGRAMME E-BUSINESS, AIR LIQUIDE

  • "Wedia provided an easy solution to implement, focused on collaboration and workflow management."

    CATHERINE CORRADO, COMMUNICATION MANAGER, BOUYGUES TELECOM

  • "The user-friendliness of the solution enables to create a website in an hour."

    JEAN-FRANÇOIS PETRIGNANI, E-BUSINESS PROGRAM DIRECTOR, AIR LIQUIDE

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