Google Analytics

Google Analytics is a web analytics service offered by Google that helps website owners and marketers to track and analyze website traffic and user behavior.

Google Analytics provides valuable insights into website performance, user engagement, and conversion rates, helping businesses to optimize their online presence and improve their marketing strategies.

‍

The integration between Wedia and Google Analytics enables businesses to gain insights into the performance of their Wedia digital assets, such as images and videos, through Google's analytics platform. This allows businesses to track user engagement and optimize their content for better results, ultimately improving the effectiveness of their digital asset management and marketing strategies.