14 Mar Wedia listed in Forrester Now Tech Digital Asset Management For Customer Experience, Q1 2019
Leading global research and advisory firm, Forrester, listed Wedia in its recent publication: Now Tech Digital Asset Management for Customer Experience, Q1 2019.
The Forrester Now Tech report gives an overview of 33 Digital Asset Management providers with details on size, functionality, geography and vertical market focus.
Digital Asset Management (DAM) platforms provide companies with a central hub for all their media, making it easier to manage, share and reuse all their digital assets. In addition to increasing operational efficiency and improving rights management and compliance, companies that implement DAM platforms are able to improve digital customer experiences.
Forrester identifies Wedia as SaaS provider of a marketing-focused DAM with customer experience functionalities.
This report will help you understand the value you can expect from a Digital Asset Management provider and how to select a vendor based on size, fit and functionality.
For more information, Forrester clients can read the report here.