Search results

Latest articles

Color psychology : How colors in your marketing influence the way customers buy

Color psychology : How colors in your marketing influence the way customers buy

Colors elicit different emotions in people and can be the deciding factor on whether you buy a product.

High Performance Delivery

High Performance Delivery

Ensure high-quality video experiences across all your channels

Thesaurus: the key to successfully searching your media library

Thesaurus: the key to successfully searching your media library

What is a thesaurus and how can it be applied to a DAM solution?

Channel marketing: how to maintain brand control while encouraging local marketing initiatives

How can central marketing teams maintain brand control while leveraging and encouraging local marketing initiatives?

Which content should you use across the purchase funnel?

Which content should you use across the purchase funnel?

Media assets play a crucial role in helping businesses increase the conversion rate of their purchase funnel

Going global: content management for multinational companies

Going global: content management for multinational companies

Discover how Wedia helps brands succeed globally with content that's local, aligned, and on brand. Learn more!

Web to Print and Channel Marketing: Why Distributed Marketing Management is essential

Web to Print and Channel Marketing: Why Distributed Marketing Management is essential

With digital technology, the need to adapt marketing materials is growing.

How to regain control of your images

How to regain control of your images

Visual assets have become increasingly important for companies’ marketing activities.

DAM and PIM: Competing or Complementary?

DAM and PIM: Competing or Complementary?

Our infographic highlights the main features and benefits of both DAM and PIM.

Streamlining Digital Asset Management: Groupe Cofel's Success Story with Wedia

Streamlining Digital Asset Management: Groupe Cofel's Success Story with Wedia

Groupe Cofel streamlined operations and boosted efficiency with Wedia's DAM, enhancing collaboration and time-to-market.

Get more marketing tips
& news straight to your inbox

Subscribe to our newsletter