Whether your visitors are connected or anonymous, to optimize their experience, rely first on your media
It is a fact: the "user journey" is becoming more and more difficult to map. And the GDPR further complicates...
It is a fact: the "user journey" is becoming more and more difficult to map. And the GDPR further complicates...
DAM solutions play an important part in today’s toolkit of digital marketers - they have earned their spot next to...
At the crossroads of user context and content, DXM is well positioned to provide an accurate measure of performance. “Better understanding...
Visual assets have become increasingly important for companies’ marketing activities. While they have full control over the creation and distribution...
Leading global research and advisory firm, Forrester, listed Wedia in its recent publication: Now Tech Digital Asset Management for Customer...
Interview with Pierre Chouteau, Wedia's Cloud ArchitectWhen it comes to cloud service providers (CSPs) – companies that offer storage or...
How can you personalize the digital experience while taking advantage of the content? Digital eXperience Management (DXM) answers this question. While...
How can you create a digital experience that makes the most of your assets and knowledge of your audiences? How...
Proposing the right content to the right person at the right moment in the best possible conditions. That’s the challenge...
In November 2018, leading research and advisory company Gartner, published its latest Market Guide for Distributed Marketing platforms. We are...
The year is coming to its end. It's a good opportunity to take some time to look back at 2018....
Last week the daughter of a coworker visited the office. While we were talking and explaining what we do everyday...
The management of marketing assets is now a fundamental discipline in the triangle of Communications, Marketing and Sales. Classic Digital...
With multiple brand names, stores in several countries and an omnichannel customer relationship, MRM plays a key role in the...
In 2018, counting the number of views or assessing the bounce rate is no longer enough. Maximising your content performance...
Marketing Resource Management (MRM) solutions enable companies to streamline their marketing operations and achieve many of their marketing goals, including...
Undervalued and rarely used to best effect by companies, good media indexing is nevertheless critical to guaranteeing the success of...
All marketers and ambassadors, listen up! In the search for authenticity and a direct relationship with their audiences, brands are...